fredag, februar 01, 2008

Taking a potshot at the target of targeted marketing

Almost every time I log into my e-mail account, I see the same ad, a single line promising '5 Tips to Lose Belly Fat', hyperlinked to a site which is poetically named www.BellyFlabIsUgly.com. Yes, the ad assures me, 'Stop making this 1 mistake & you'll finally lose your ugly belly fat!'

And every time I see this ad, I have different thoughts about it. The one mistake? Would that be, just maybe, getting pregnant? And do I really need '5 Tips'? I was under the impression that all I really need to do is to wait (as) patiently (as possible) until May, whereupon I will experience amazing weight loss, especially of 'belly fat'. Though, as I think about it, I really am finding it hard to see my belly as fat, or as anything but beautiful.

Really, there must be a better way to match these things up, even if it ends up being not quite so amusing.

6 kommentarer:

Anonym sagde ...

You have to love some of what they come up with. Whenever I get an email from my sister-law-in without fail an ad for 'Dr Fart' makes itself known (she is a doctor - but not of flatulence).

kimananda sagde ...

Hmmm...that would be a link that I'd click on...just to see how many ailments this Dr would treat.

The sad thing is that I'm not actually sure which posts trigger the belly flab one, though I could probably make an educated guess.

Unknown sagde ...

i get an ad for the ring that was described in the story of o...

Novel

kimananda sagde ...

Hmmm...now that sounds intriguing.

Anonym sagde ...

That's hilarious (particularly the domain name - what the hell?) I keep getting one lately about surprising "my man" for Valentine's Day with some kind of male enhancement cream. Because nothing says "I love you but you don't really satisfy me" quite like that kind of gift.

kimananda sagde ...

Hmmm...I wonder how many people actually get this kind of gift for the men in their lives for V-Day. Or how many men get it for themselves? And what would be the girlie equivalent? Bigger breasts for V-day?